The Best Motivational Quotes for Marketers

Apr 27th 2017

The Best Motivational Quotes for Marketers

A year from now, you’ll wish you had started today. – Karen Lamb

This is one of my favorite quotes from Karen Lamb. It keeps pushing me past my limits and to realize what I strive for.

Finding the motivation to do your best work on a Monday morning can take a lot of effort, and sometimes a few dozen shots of espresso. Rather than risk a caffeine headache, I have found that instead of reaching for my coffee mug sometimes all I need on a Monday morning to get my brain kickstarted is reading a few motivational marketing quotes.

Some of these quotes come from other marketers, and some of them come from outside the industry, but they all offer wisdom and advice that can help you think differently about your marketing. If you’re searching for some inspiration, look no further!

Our Favorite Motivational Marketing Quotes


“Inspiration doesn’t respond to meeting requests. So be open to respond to it when it appears.” –Jay Baer

Wouldn’t it be nice if inspiration always struck you exactly when you were ready for it? Unfortunately, that is not how life works, and many of our best ideas come to us when we’re doing something completely unrelated like taking a shower. Don’t wait for a meeting to try and be inspired. If inspiration finds you, respond to it.


“The best way to predict the future, is to create it.” –Peter Drucker

Stop waiting for someone else to create the next innovative marketing tactic, trend, or brand. Don’t be afraid to step outside of your box and create something new and uniquely your own.


“The best content isn’t storytelling. The best content is telling a true story well.” –Ann Handley

If you’re struggling to come up with content ideas, take a word of advice from digital marketing expert Ann Handley. Don’t focus on telling a good story. Find a story true to your brand, and tell it well.

“Content is the reason search began in the first place.” – Lee Odden

Content is the reason that your audience comes to you. Therefore, it should be targeted, creative, and unique.


“Adapt what is useful, reject what is useless, and add what is specifically your own.” –Bruce Lee

I could write an entire blog post on inspirational quotes from Bruce Lee, but this is one of my favorites. If you want to streamline your marketing efforts, think about what you need to reject, what you can adapt, and what you can add to make your brand unique.


“Content builds relationships. Relationships are built on trust. Trust drives revenue.” –Andrew Davis

If you’ve ever felt like you had to justify your content marketing efforts to a boss, or to yourself, keep this quote in mind. Content drives revenue through the relationships it earns you and the trust you build. Make sure your content is building trust with your customers.


“Marketing’s job is never done. It’s about perpetual motion. We must continue to innovate every day.” – Beth Comstock

You would (hopefully) never just work on your website’s SEO once then never think about it again. You know that SEO takes consistent effort and innovation over time. You can apply this thinking to the rest of your marketing efforts. Marketing isn’t something you do once. You must find ways to innovate every day.


“Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.” –Sun Tzu

The strategy is central to marketing. Don’t start a new marketing effort without first thinking through the overall strategy behind it. Tactics are nothing without research to support them.


“Without data, you’re just another person with an opinion.” –W. Edwards Deming

It is important for marketers of all types to never forget the importance of data. It is easy to make assumptions, but without data to back them up your assumptions are just opinions.


“The essence of strategy is choosing what not to do.” –Michael Porter

Rather than trying to do all the tactics you could do all at once, look at each of your marketing tactics and reject the ones that aren’t central to your strategy.


“Content is the atomic particle of all digital marketing.” –Rebecca Lieb

Content plays a vital role in all of your marketing initiatives, from copywriting on your website to your social media to your offline advertising. Make sure your content is up to par.

“Find your spirit, and no challenge will keep you from achieving your goals.” – Christopher Penn

Do what you love! If you are passionate about something, no challenge can stop you from achieving your goals.

“The gap between what’s expected and what you deliver is where the magic happens, in business and in life.” -Jay Baer

Focus on what your targeted audience is searching for on your website. If you can deliver what they expect from you, you’ll be able to succeed.

“Anybody who is trying to learn to do marketing is you have to niche yourself down to into a specific industry…if you pick something, be the best at it.” -Brittany Thompson

You don’t have to be an “Everything Store or Blogger”. Do what you do best and you can reach the skies with your experience and knowledge in that specific industry.

“Consistency is key. Whenever you start, give your audience something to look forward to.” -Julia McCoy

Consistency is the key to everything. Keep researching your audience’s changing needs and give them what they are looking forward to.

“Have your own content; support your own content.” -Pat Flynn

It is always good to take inspiration from other websites. But it is important to produce unique content that is creative enough to convince the readers to keep coming back.

If you’re not making mistakes, you’re probably not experimenting enough.” -Noah Kagan

It is completely okay to fail multiple times. You fail, you learn. Don’t give up!

“Content marketing is really like a first date. If all you do is talk about yourself, there won’t be a second date.” -David Beebe

Don’t just talk about yourself. Create content that your audience wants otherwise, there won’t be a second visit to your website.

“Good marketing makes the company look smart. Great marketing makes the customer feel smart.”- Joe Chernov

Again, your ultimate focus should be on the customers’ expectations. You’ve to make them feel important and smart to become a great marketer.

“Take a risk and keep testing, because what works today won’t work tomorrow, but what worked yesterday may work again.” -Amrita Sahasrabudhe

Test and Retest Again! Marketing is a never-ending process and you need to keep on experimenting.

Get Motivated

When motivation is hard to find we all have our tricks for finding it again. Sometimes all it takes a little wisdom from an expert.

What are your favorite marketing quotes? Let me know in the comments!

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